Founder & CEO, TasteSavant.com
I was sitting at home trying to figure out where I wanted to eat. I found myself googling & reading the NY Times reviews & NY Magazine reviews. I came across blogs, was going to MenuPages, and then booked my choice on OpenTable. I thought, “This is ridiculous!”
I was sitting in my local coffee shop with a friend laptop-to-laptop, racing to finish some work and thought how great it would be to have a space where we could work alongside other freelancers & have everything we needed to run our businesses & just pay a fee to belong.
The company really came out of an idea I had for listening to music when traveling. My friends had better music on their iPods and I wanted to hear what they were playing. If enough people have the iPhone, it may be possible and practical to create the functionality I wished existed.
The idea came about when I was traveling three years ago. We were going from meeting to meeting and had two hours free to do something. Why is it so much more difficult for me to travel around Shanghai than it is for me to travel around New York? Something is broken here.
I stumbled upon the power of confidence-based repetition as really the most important thing in learning. Decades of cognitive science research has validated this, but nobody’s really put it into practice in an efficient, convenient and enjoyable method.
I’d done a lot of non-profit events and I became really frustrated by the process of trying to find and source venues for those events. We want to build a solution that goes beyond listing to provide more in-depth, valuable content.
My other start-up, Tripeezy, started to hit a wall. I was getting all worked up, I said “What I’m going to do!” These guys then approached me, they decided they wanted to change their strategy and they needed a business co-founder.
What makes us different from a co-working space is the fact that we are centered on building and connecting a community. That is the core and the blood of what we’re doing here. The chairs, the tables, renting a seat or a desk are secondary to constructing a strong community.
Freddie wanted to share his new inspiration with other young people in the United States because statistically, given our ability to travel, people of that age don’t really travel.
There was a literal light bulb above my head. I was sold that very moment on this idea, and I knew I was going to make it happen. I talked about it for about a year and everybody kept saying, “That’s a genius idea. Make it happen!”
I was watching people go up on stage with nothing to lose. They were pitching their business to a room full of strangers. I started reaching out and I said, “What are the next events? Talk to me about sponsorship. I’m starting a web design shop.”